Always Charming is a family owned business established in the summer of 1999

Always Charming is a family owned business established in the summer of 1999. Our business, originally conceived in 1997, became a reality after relocating to Michigan, and has been growing steadily ever since. What started as an interest has blossomed into our passion.

At the start of this journey we carried a mere 400 charms, and are now pleased to be able to offer over 2,800 sterling silver charms. In addition to charms, our sterling silver jewelry line includes charm bracelets, chains, pendants, slides, charm pins, earrings, necklaces, inspirational jewelry and monogrammed jewelry.

We pride ourselves in offering jewelry pieces that are tailored to your personal interests, tastes, passions, and desires. Our jewelry is a perfect way to display who you are, were, or want to be. Our treasures, whether bought for you or given as gifts, will be cherished for years to come.

We have met many of you in person at shows in Michigan, Ohio and Indiana over the past 13 years. We are so pleased that we can now offer you an on-line shopping experience. At Always Charming we are enthusiastic about helping you find the perfect piece of jewelry. If you have any questions, comments, or suggestions, please feel free to call or send us an email at Your comments are very important to us and we love to hear from you.


Lee Ann Blakely & the Staff at Always Charming
Diane, Christa, Janey, Maddie, & Anita


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